Gelson's basically runs the store in a manner rather similar to Haggen (well, how Haggen looked immediately after reopening the conversion stores) so I am not surprised at all with those results. Gelson's merchandising is certainly better than Haggen but the same sort of issues exist- you took plain vanilla conventionals with relatively strong center store promotion programs and you cut those off (no thanks at all to Unified and all the merchandising/promotional "help" they gave oh there was none) then you try to upscale the perimeters with a decline in foot traffic.klkla wrote: ↑February 26th, 2021, 6:53 pmIf they do they haven't made it public. I don't think TPG was wanting to give them more money after the Haggen deal. The majority of those stores have under performed and I would be surprised if the return on investment was satisfactory.storewanderer wrote: ↑February 26th, 2021, 5:38 pm Does Gelson's have any new stores in development at this point or is that done?
It is going to be really interesting to see what happens to Gelson's under this ownership.
I thought Gelson's would make more of a splash with their new stores and do a better job capturing customers who were looking for higher quality fresh products. Maybe the demand just wasn't there in the former Haggen Stores for that kind of format.