Springfield Private Label

Discussion of product brands seen across the retail landscape. This is not to discuss products themselves, just the news and history of associated brands.
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greenfalcon
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Springfield Private Label

Post by greenfalcon »

Despite being listed on the UNFI private label page, I cannot seem to find the Springfield private label brand in any independent or regional store advertising. I had been able to find it at Vallarta, but the Madera store had none on my last visit.
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Re: Springfield Private Label

Post by storewanderer »

I still saw some at El Super in Las Vegas a few months ago but very little, and Marketon in Reno still has a little. You can see what items they have on their website for Reno. It looks like they currently only have 6 Springfield items. Some are endcaps, so heavy quantity. I should check dates. They are pretty good about updating the website.

AFS Utah is their primary supplier in Reno but they get some Springfield items from the Marketon warehouse in SoCal. Pricing is extremely disappointing on their Springfield and AFS Utah items. Great deals on some other items they get though.
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Re: Springfield Private Label

Post by HCal »

I see Springfield regularly at Vallarta, Superior and other stores that were formerly supplied by Unified before the sale to Supervalu. I'm not sure if they are slowly phasing it out and replacing it with Essential Everyday. That would be a shame, as "Springfield" sounds better in my opinion. But it's been 7 years since Supervalu took over and Springfield is still around, so I'm guessing not.
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